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Why is the iPhone So Popular?



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Let’s just take a sec and appreciate Steve Jobs. Fascinating, smart, revolutionary guy

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Huge thanks to The Glasses Kid for help with research this episode!

LINK TO FULL END SCREEN BLIPPER*: https://www.youtube.com/watch?v=iHIw9pyfCuU

Jacksfilms! It’s my favourite Apple parody of his.

*A Blipper is that quick little thing right before I go into the end screen.

WORKS CITED:
https://hbr.org/2011/12/please-touch-the-merchandise
http://techland.time.com/2012/05/07/six-reasons-why-apple-is-successful/
http://www.iclarified.com/41242/study-finds-people-in-tech-cities-prefer-ios-over-android
http://tsdr.uspto.gov/#caseNumber=85036990&caseType=SERIAL_NO&searchType=statusSearch
http://time.com/4339170/apple-store-sales-comparison/
http://bgr.com/2015/05/26/apple-customer-service-genius-bar/
https://www.statista.com/statistics/263401/global-apple-iphone-sales-since-3rd-quarter-2007/
http://www.smithsonianmag.com/arts-culture/how-steve-jobs-love-of-simplicity-fueled-a-design-revolution-23868877/
https://www.lsretail.com/blog/apple-stores-secret-success-retailers-can-learn/
http://www.businessinsider.com/apple-store-secrets-2013-1#-71
https://www.forbes.com/sites/carminegallo/2015/04/10/how-the-apple-store-creates-irresistible-customer-experiences/#62c7ba9e17a8
https://www.forbes.com/sites/carminegallo/2015/04/08/why-the-experts-failed-to-predict-the-apple-stores-success/2/#3d9840af1b96
https://www.forbes.com/sites/stevedenning/2011/06/17/apples-retail-stores-more-than-magic/#5b787e3c28a2
https://www.crazyegg.com/blog/why-is-apples-marketing-good/
https://www.forbes.com/sites/jaysondemers/2014/07/08/heres-the-simple-secret-to-apples-marketing-success/#3bf90abc11e3
https://www.forbes.com/sites/ewanspence/2016/07/23/tim-cook-steve-jobs-new-iphone-7-strategy/#79791f731e63
https://www.forbes.com/sites/maggiemcgrath/2016/05/26/the-worlds-largest-apparel-companies-2016-christian-dior-nike-and-inditex-top-the-list/#2226e3481fc3
https://www.l2inc.com/speakers/scott-galloway
https://www.l2inc.com/about-l2
https://9to5mac.com/2017/07/20/apple-global-fortune-500/


https://www.forbes.com/powerful-brands/list/#tab:rank
http://fortune.com/2017/03/06/apple-iphone-use-worldwide/
https://www.phonearena.com/news/Here-is-what-is-the-most-popular-phone-in-the-United-States-now_id88753

FEATURED VIDEOS:
Bill Wurtz’s the entire history of the world, i guess: https://www.youtube.com/watch?v=xuCn8ux2gbs

Scott Galloway’s Apple is Sex: https://www.youtube.com/watch?v=r5LM4wsH0k0

Steve Jobs’s Apple Store Introduction: https://www.youtube.com/watch?v=xLTNfIaL5YI

Jacksfilms’s The Mini iPad Mini (Parody): https://www.youtube.com/watch?v=iHIw9pyfCuU

Made with love by Alex Nickel.
//Technicality Episode 55//




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